by EdBrooke | Dec 16, 2014 | Business, Home
People are leaving their 9-to-5 jobs for the comfort of home offices in masses. Some are met with failure and some are met with raging success. While it might seem ideal and comfortable, there are challenges that independent workers face every day. It may or may not be for you. You must have the nerve for it. Working from home is much like trading in the stocks. Some days you’ll make an outrageous amount of money and be sure all your problems are over. Then the following day, you’ll lose a fortune. It’s easy to fall into despair. Working from home is a very uncertain task, because you don’t have a boss to ensure you have work and steady pay. If you’re not comfortable with the limbo that comes without an office, a boss, and steady hours, then you’re likely not suited for working at home. You must have discipline. Working from home means you decide your own workload and hours; this is often what draws people in. However, it’s easy to become distracted and procrastinate until you’re missed your deadline. Many find this luxury more difficult than helpful. To combat this, you must be strict with yourself. If you have a deadline to meet, then you’ll have to accept working long hours. This can mean working nights, weekends, and holidays in order to fulfill your responsibilities. You don’t have a boss to blame or co-workers to pick up the slack; it’s on you. You must balance your time well and exercise discipline with your workload. You must be able to work without guidance. You won’t have a boss...
by EdBrooke | Dec 15, 2014 | Advertising, Business, Marketing
The Internet is a beautiful well of knowledge and resources; to the point where it’s nearly suffocating. Even if your home business offers great services or products, it’s easy to be overlooked by louder competition or simply the ever constant buzz of mass content. Getting your name out there will be what leads to you success. This can be done through: Ads. First, create an engaging, eye-catching ad that will draw web surfers to your site. Then, seek out other websites and offer either money or services in exchange for renting space on their site. By spreading your ad around to different places, you’re capitalizing on a broad audience that is otherwise untouched. Be creative about where you advertise and try to reach a broad spectrum, but be aware that your greatest profits will come from sites similar to your own. Those surfers know what they’re looking for, and if they see you’re offering it at the simple click of a button, you’ll have gained yourself a happy customer. SEO. When someone types in a search on their web browser, they’re very likely to choose a page link off the first page results and move on. A great percentage of them will not click to the second page. As a business and as a website, it’s paramount for you to be found on that first page. SEO accomplishes this by using keywords to make you more relevant to different searches, which increases your chance of showing up immediately in a results page. SEO companies and freelancers can be expensive, but their services are invaluable for increasing traffic on your...
by EdBrooke | Dec 15, 2014 | blogging, Business
What is a mommy blog? While it’s traditionally a blog created by a mother, for mothers, the term has become broader to encapsulate mothers who run a blog in addition to being a stay-at-home parent. The problem with staying at home is the lack of income, and several mothers have turned to their writing skills and blogging to counter this issue. “How do they make money?” There are a few ways. Advertisement. Successful blogs have a large internet audience, and companies looking to make a profit are happy to tap into that customer opportunity through a small fee. This can be accomplished in two major ways: Product reviews. Often times, a company will contact a blogger with the intention of having their product reviewed (favorable, they hope) to the large internet audience. They send the product to the blogger for free, the blogger reviews it, and suddenly the fans are encouraged to purchase the product. All at once, the company has made a profit, along with the blogger. This can also be accomplished by the blogger contacting the company, offering the same deal. This won’t make them immediate money, but the first review will be an example to other companies, inspiring them to offer their product along with money for a review. This is done through sponsored posts – when the blogger devotes an entire post to the product, pointing out all its features, assets, and possibly disadvantages. However, should a blogger devote too many posts to products not relating to their blog’s topic, it often has a negative effect on the fans. A smart tactic is adding a...
by EdBrooke | Dec 15, 2014 | Business, Home
More and more people are creating their own home businesses, and there are many benefits to be found in this venture. It may be the best choice you ever make, but choosing the right sort of business is vital. Here are a few things to ask yourself when brainstorming up business ideas: What are your skills? This is the most important, most obvious thing to consider when starting a home business. There are more services being marketed to the world than people know what to do with, so don’t start off your brainstorming with “What sells?” The best thing you can market is something you’re skilled at, have experience with, or are inspired about. This extra asset will give you drive, which will show in the quality of work you produce and in the attitude you address your clients with. Evaluate what unique things you have to bring to the table. What is on demand? Now you need something marketable. Open your eyes and look for what people are buying. What are the needs of consumers around you? If you’re looking to become a graphic designer, do some research to see how many websites and blogs are asking for graphics. If you’re looking to start a bicycle repair shop out of your home, first see how popular the cyclist community is in your area, and see what their biggest need is. Research the field Now that you’ve chosen a field, start learning more about it. The internet is a beautiful place for information, so read articles and watch videos about techniques, tips, and things to watch out for in...
by EdBrooke | Dec 15, 2014 | Advertising, Business, Home, Marketing
In the Internet age, it’s common to hear the question, “How are you supposed to make money with a website?” Unless you’re a company that sells products or a freelancer selling services, that can be a hard question to answer. However, there are indeed ways to make money with a website – and for those who are already making money, there are ways to make even more money. Banner ads If you have a large following or notable traffic on your website, the free space on the edges of your screen are valuable to businesses looking to get their name out there. Many websites will pay very well to display a sizable banner advertisement of their site or services where your visitors can see it. The only downside to this is your site has to be very popular before most businesses will search you out. They won’t want to pay money unless they can see a profitable return, which can only be accomplished through a great increase in traffic. However, should you score one such deal, it can be very lucrative. Product reviews. Many companies will pay handsomely to not only be promoted on your website, but to have their products showcased to your viewers. By making a short video or a small blog post about a service or product a company offers, it increases their traffic and sales, and they’re willing to reward through this method. Having a successful website is crucial for being sought out, however, it’s also acceptable for you to present the offer to the company. Google AdSense. By signing up with this network and...
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