by EdBrooke | Dec 15, 2014 | Advertising, Business, Marketing
The Internet is a beautiful well of knowledge and resources; to the point where it’s nearly suffocating. Even if your home business offers great services or products, it’s easy to be overlooked by louder competition or simply the ever constant buzz of mass content. Getting your name out there will be what leads to you success. This can be done through: Ads. First, create an engaging, eye-catching ad that will draw web surfers to your site. Then, seek out other websites and offer either money or services in exchange for renting space on their site. By spreading your ad around to different places, you’re capitalizing on a broad audience that is otherwise untouched. Be creative about where you advertise and try to reach a broad spectrum, but be aware that your greatest profits will come from sites similar to your own. Those surfers know what they’re looking for, and if they see you’re offering it at the simple click of a button, you’ll have gained yourself a happy customer. SEO. When someone types in a search on their web browser, they’re very likely to choose a page link off the first page results and move on. A great percentage of them will not click to the second page. As a business and as a website, it’s paramount for you to be found on that first page. SEO accomplishes this by using keywords to make you more relevant to different searches, which increases your chance of showing up immediately in a results page. SEO companies and freelancers can be expensive, but their services are invaluable for increasing traffic on your...
by EdBrooke | Dec 15, 2014 | Advertising, Business, Home, Marketing
In the Internet age, it’s common to hear the question, “How are you supposed to make money with a website?” Unless you’re a company that sells products or a freelancer selling services, that can be a hard question to answer. However, there are indeed ways to make money with a website – and for those who are already making money, there are ways to make even more money. Banner ads If you have a large following or notable traffic on your website, the free space on the edges of your screen are valuable to businesses looking to get their name out there. Many websites will pay very well to display a sizable banner advertisement of their site or services where your visitors can see it. The only downside to this is your site has to be very popular before most businesses will search you out. They won’t want to pay money unless they can see a profitable return, which can only be accomplished through a great increase in traffic. However, should you score one such deal, it can be very lucrative. Product reviews. Many companies will pay handsomely to not only be promoted on your website, but to have their products showcased to your viewers. By making a short video or a small blog post about a service or product a company offers, it increases their traffic and sales, and they’re willing to reward through this method. Having a successful website is crucial for being sought out, however, it’s also acceptable for you to present the offer to the company. Google AdSense. By signing up with this network and...
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